Tag Archives: Ads

Google Ads now allows some advertisers to do messages, like add WhatsApp numbers, to their Performance Max campaigns. Previously, Google Ads added messaging for WhatsApp about a year ago, but not it is also available for PMax campaigns. Emirhan Bayutmuş spotted this and posted a screenshot on LinkedIn of this option in his Google Ads account: I am not sure …

Earlier this year, we spotted a new type of Google Ads campaign option named Search Max. Well, now it was spotted again, the configuration and set up of Search Max with a beta label on it. The configuration or set up screen says: Let Google Al build on your keywords, headlines, descriptions and landing pages to increase conversions by tailoring …

Microsoft is testing placing a new tag on some sponsored ads within the Bing Search results. This tag is in blue and says “Local Business,” which I guess helps promote local businesses near you. Plus, Bing is testing other labels in blue, like made in the USA, deal, free shipping and more. This was spotted by Khushal Bherwani who shared …

Google Ads may now be pushing you to create an experiment ad when you dismiss the recommendations Google Ads is suggesting. So when you dismiss a recommendation, Google Ads can get feisty and push you to at least create an experiment based on that recommendation. This was spotted by Govind Singh Panwar who posted a screenshot of this happening on …

Google has updated its Google Ads review process policy documentation to clarify that it uses both AI and human evaluation for removing ads, assets, destinations, accounts and other content that goes against the Google Ads policies. Google added a new section to the policy document that reads: How does Google Ads detect policy violations? We use a combination of Google’s …

Initially when Google Ads released the ability to add negative keywords to your Performance Max campaigns, Google limited it to 100 keywords. We asked why only 100 back then. Well, Google listened to the ad community and increased that from 100 to 10,000 negative keywords. Ginny Marvin, Google’s Ads Liaison, wrote on X, “we heard your feedback loud and clear …

Windows 11 KB5053598 is now rolling out to everyone because it’s that day of the month again: Patch Tuesday. We have a new update for those on Windows 11 24H2, and it’s rolling out via Settings. Microsoft has also posted direct download links for KB5053598 .msu (offline installers) on the Update Catalog (more on this later in the article). First …

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No surprise here – Google will be testing and experimenting with ads in Google AI Mode. Google told Adweek that they will be “explore bringing ads into” Google AI Mode. Google said they it learned from ads in AI Overviews (which we barely see by the way), and they will “leverage learnings” from that. Here is what Adweek wrote: Google …

Microsoft is now showing why it selects or chooses to show a specific ad directly in the Bing search results. When you click on the arrow down by the URL of the search ad snippet, you will get window dialog that may explain why the ad was shown. When I try it, Bing shows me “Learn how your ads are …